Lemon Lemon™ Arrives Just In Time For Summer
May 4, 2017 - Picnic Time
PURCHASE, N.Y., May 3, 2017 /PRNewswire/ — With summer days only around a corner, LEMON LEMON, a new stimulating lemonade from PepsiCo, is accessible in stores opposite a country, charity a lovely approach to suffer a warmest months of a year. LEMON LEMON includes a brew of lemon juice, froth and a hold of sweetness, accessible in 3 flavors – Original, Blackberry and Peach. At only 70-calories per 12-oz. can it is a bubbly sign to take time out from your bustling daily routine.
To applaud a tellurian launch of LEMON LEMON, consumers can energy down and get divided with “Picnic Time Off,” a array of picnics in 3 of a world’s busiest cities – Paris, New York and Toronto. Each LEMON LEMON cruise will embody a elementary pleasures of shun including music, food, refreshment, genuine life connectors and, of course, a possibility to ambience LEMON LEMON.
In New York, LEMON LEMON will horde an disdainful floating cruise on a Hornblower Infinity yacht on Wednesday, May 24. The eventuality will underline a special opening by thespian and songwriter Calum Scott, culinary treats and a scenic, nightfall debate of some of New York’s iconic landmarks. Beginning today, fans can balance in to iHeartMedia’s Z100 and 103.5 KTU to learn some-more about a possibility to win tickets to a disdainful event.
“LEMON LEMON is a ideal snack when you’re looking to shun from a day-to-day grind,” pronounced Rosemarie Iannucci, Marketing Director, PepsiCo. “We are vehement to kick-off summer with a LEMON LEMON floating picnic, enlivening New Yorkers to relax, recharge and reconnect with those around you.”
Now on shelves in a U.S., Canada and Western Europe (in markets including France, Netherlands, Belgium and Germany), a stimulating lemonade has no synthetic flavors and no synthetic sweeteners. The U.S launch will be upheld opposite digital, mobile and radio campaigns.
LEMON LEMON digital channels aim to put a ‘social’ behind in ‘social media,’ and offer a dainty ambience of what’s out there watchful for followers. Follow LEMON LEMON on Instagram and Facebook to be reminded that an shun is only a sip away.
PepsiCo products are enjoyed by consumers one billion times a day in some-more than 200 countries and territories around a world. PepsiCo generated approximately $63 billion in net income in 2016, driven by a interrelated food and libation portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo’s product portfolio includes a far-reaching operation of beguiling dishes and beverages, including 22 brands that beget some-more than $1 billion any in estimated annual sell sales.
At a heart of PepsiCo is Performance with Purpose – a elemental faith that a success of a association is inextricably related to a sustainability of a universe around. We trust that invariably improving a products we sell, handling responsibly to strengthen a universe and lenient people around a universe is what enables PepsiCo to run a successful tellurian association that creates long-term value for multitude and a shareholders. For some-more information, visit www.pepsico.com.
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